Financially Incentivised Social Responsibility

Financially Incentivised Social Responsibility

Let’s not get it twisted in any way – as much as for the most part the goodwill of most people can be counted on to have them eventually doing their bit to honour their social responsibility to preserving the environment we live in, there’s a much higher rate of participation when there’s some kind of financial incentive involved. Consequently, it would probably help the cause if we pointed out a financially incentivised approach to what are otherwise regular, everyday ways through which individuals and organisations alike could do their bit.

Re-using and recycling to save money and to earn a bit of money

If ever there was a financial incentive tied to activities such as re-using and re-cycling what are otherwise readily disposable goods, it would be that of the opportunity to firstly save money (you have to buy less replacements when you re-use objects) and secondly, to earn a bit of money (you can sell recyclable materials such as waste paper and others to dealers).

Volunteering in return for brand awareness and marketing

Marketing exposure and the subsequent raising of brand awareness through the participation in volunteer work geared towards social responsibility effectively saves you money you would have otherwise had to spend directly on marketing. So instead of paying for something like an expensive billboard ad for example, your organisation could gain just as much exposure if not more through its feature in the news for having joined a team of volunteers that went out into the environment and did their bit to contribute to each of our social responsibility.

Patronage of manufacturers and services providers who reinvest in Social Responsibility R&D

This one is a no-brainer, but perhaps it takes a bit of an explicit manner in which to point it out so that it is properly understood, so I’ll do so with a real-world example. Manufacturers and retailers of products which are at the heart of social responsibility facilitation such as Glasdon should be prioritised to be patronised because buying from them means that you’re doing your bit to insure the money spent goes back into the Research and Development projects which will improve the products we use to keep our world clean and help save the environment with. It’s a simple decision you take to perhaps buy your litter bins from over many of the other suppliers, for example.